How would your leadership impact change if you knew exactly how to connect with your team?
What would happen if your company phone directory included each person’s communication style?
How would your sales team perform if they understood their own selling style and could discern the buying style of your customers?
The Maxwell DISC Method empowers you to do all of this and more.
What is Disc?
In 1928, Dr. William Marston authored his DISC theory, which says that each of us is a unique combination of four primary personality styles: Dominant, Influencing, Steady, and Compliant.
A person’s style is determined by the survey answers that he or she provides. While each of us is a combination of all four styles, we usually have one that is stronger than the others.
Let’s take a look at the four primary types.
D – Dominant
The Dominant or D-type personality is outgoing and task-oriented. They seek control and make quick decisions. D-types are very direct and focus on results.
I – Influencing
The Influencing or I-type personality is outgoing and people-oriented. They persuade others with words and are often the life of the party. I-types are spontaneous, friendly, and love the spotlight.
S – Steady
The Steady or S-type personality is reserved and people-oriented. They make great team players and consistently follow through on tasks. S-types are motivated by loyalty and acceptance.
C – Compliant
The Compliant or C-type personality is reserved and task-oriented. They are on time, very analytical, and rely on facts. C-types are planners who take great pride in their accuracy.
According to the Harvard Business Review, “The number one criteria for advancement and promotion for professionals is an ability to communicate effectively.”
That means connecting!
Connecting increases your influence in every situation, according to John C. Maxwell, the world’s leading authority on Leadership.
Connecting increases Leadership impact.
Connecting increases Teamwork impact.
Connecting increases Sales impact.
Connecting increases Relationship impact.
Connecting increases Empowerment impact.
DISC gives us the knowledge that helps us to connect with each other on a deeper level. It allows us to engage each team member the way THEY need to be engaged.
It helps us value them.
Putting DISC to Work
At CAPO Leadership Consulting, we fundamentally believe that there is immense power in understanding yourself. We also believe that teams perform much more efficiently, effectively, and with less conflict when they truly understand each other.
Using the Maxwell DISC Method, we have seen teams achieve more with greater accuracy as they increase their understanding of themselves and their teammates in areas that include:
Communication Style, including Communication Dos and Don’ts
Behavioral Style, including Motivation, Ideal Environment, and Primary Fear
Strengths as indicated using PowerDISC™
Work Style and how to leverage this in a team environment
The Number One Mistake
The number one mistake that we have seen organizations make when using any personality profile system is to fail to act on the resulting information in a meaningful way. The information is held within HR and management and is never leveraged to provide real value to the business.
We believe that DISC information must be used to empower your leadership and your entire team.
At CAPO, we put action to DISC by providing the following:
DISC Overview for your team
DISC Survey for each team member (15 minutes to complete online)
Individualized DISC Report for each team member
Action Plan for each team member based on DISC Report
DISC Team Communication Workshop with your entire team, focusing on communication, collaboration, and execution while honoring the strengths and style of each teammate.
Coaching with the leadership and the team to ensure that this new information is applied and leveraged to positively impact the business.
Don’t miss the opportunity to bring this powerful tool to your most valuable asset – your people.
About the Author
Michael Barrovecchio believes that everyone is “Born Brilliant”, possessing everything they need to be truly successful. Michael coaches Business Leaders, Executives, and their Teams to become aware of their Brilliance and engage it to live and lead with authenticity and balance. Michael is President of CAPO Leadership Consulting, an Executive Director with The John Maxwell Team, and a Certified DISC Behavioral Consultant. He can be reached at 732-713-1900 or Michael@CAPOLeadershipConsulting.com.